London Blog
Lego's decision to drop the "Daily Mail" is a precursor for more big brands to hear the calls of anger in the UK over right-wing tabloid headlines. More will follow … Read the whole story
Ad-tech provider Tremor Video announced that BBC Advertising has agreed to use its Seller Platform to support ad sales in multiple currencies. Read the whole story
- COMMENTARY
He loved the chase. He loved the adulation of the crowds. He did it on a fluke. He never thought he'd win. Read the whole story
Microsoft Research has been working on building technology that analyzes site visitor's behaviors to optimizes content, pricing and ad serving in real-time. It learns … Read the whole story
- COMMENTARY
How far can we push the limit on brand exposure and targeting? Read the whole story
Facebook will prohibit marketers from using a race-based targeting option for ads offering housing, employment or credit, the company said today. Read the whole story
- COMMENTARY
They prefer it to any other method of communication with a brand -- yet the majority of people are deleting multiple messages, and nearly … Read the whole story
