London Blog
by Sean Hargrave, Staff Writer
Consultancies increasingly appear to mean business as they make a claim for digital marketing work. Only they have a secret weapon of working with the tech and money guys who … Read the whole story
by Steve McClellan
The purchase is the latest move into the marketing services realm for Accenture, which has a major presence in the digital sector, and will … Read the whole story
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by Thom Forbes
Uber told a European court yesterday that it is not a taxi company -- an assertion that has major implications and ramifications for other … Read the whole story
by Steve McClellan
The French holding company issued a statement indicating that the new roles are designed to "ensure the creation and development of the most effective, … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Brands and agencies said they are challenged with gaining the proper budgets and measuring the return on investments for search engine optimization (SEO) campaigns. … Read the whole story
by Gavin O'Malley
On Messenger, Instant Games can be accessed through a new game controller icon just below where users typically type a message. There, users can … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
The practice of social business is evolving so quickly, and into so many existing, mature business functions, that the team can no longer operate … Read the whole story