And if so, are they opening up a route for consultants to get more of a foothold in advertising and marketing? Read the whole story
Continuing to test Snapchat-like services, Facebook is giving select users the power to make photo frames for profile pictures. Featured on a new Camera … Read the whole story
New DMA research shows that Millennials are leading a new trend in email to be mobile and to ignore brands that are not relevant … Read the whole story
Omnicom Group said today it will combine two of its strategic management consultancies, which is seen as a growing business opportunity for the major … Read the whole story
A White Ops Inc./ANA study showed that display and video ads bought using automated systems had a significantly higher level of fraud compared to … Read the whole story
According to a market snapshot from Parks Associates, half of consumers who try VR headsets enjoy the experience and say they expect to buy … Read the whole story
The British publisher of the 'Daily Mail' has declared the acquisition a total loss, writing off the value of its investment as $31 million; … Read the whole story
The relationship between consumers and advertising is changing. Advertising has fueled the explosive growth of the Internet and mobile media, bringing access to valuable … Read the whole story
What if you knew the concerns that were uppermost in your customer's mind, right now? Or, which of the folks in your Eloqua database … Read the whole story