London Blog
by Sean Hargrave, Staff Writer
As Apple Watch sales tank and Pebble sells to Fitbit, it's clear that too many people have been making too many wearables for too few customers. Christmas will always see … Read the whole story
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by Sara Guaglione
The Guardian will bring its journalistic prowess to Vice's brand, and Vice will provide its video production skills and access to a millennial audience. … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
Another day, another mea culpa from Facebook regarding ad-metric inaccuracies, and what it considers to be "improvements." The latest update involves the social giant's … Read the whole story
by Steve McClellan
Several weeks ago Omnicom and DDB unveiled their new agency, We Are Unlimited, which is dedicated to the U.S. McDonald's account, which Omnicom won … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
The ad started showing up in my Facebook feed in the past weeks: "Subscribe to the New York Times," it said. "Fact-based reporting." In … Read the whole story
by Karlene Lukovitz
Coca-Cola credited him with driving the introduction of smaller cans (which enable higher profit margins) and reformulations to reduce added sugar across the brand … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
The mobile phone as a viewing device is growing by leaps, bounds and tall buildings too, according to new data from Ooyala shared in … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
With a flood of data sources available, search marketers need to understand the types of metrics required to run successful campaigns. Not all marketers … Read the whole story
COMMENTARY
by Josh Lovison
Oculus, Facebook's virtual reality acquisition, just released its new Oculus Touch peripheral, more closely aligning itself with HTC's Vive from a control standpoint.I've previously … Read the whole story