JICWEBS has issued its first fraud detection certificates just as brands such as P&G have begun standing up to agencies, demanding more clarity in media's "murky" waters. Read the whole story
Facebook's mobile ad network emerged as the top-performing advertising network during the second part of 2016, giving marketers running campaigns on Android devices a … Read the whole story
Some IoT startups just got a boost. R/GA just selected 10 IoT startups to receive funding, guidance and access to the agency's roster of … Read the whole story
Audience measurement giant comScore notified investors that its shares are at risk of being delisted from the Nasdaq stock exchange, given the publicly traded … Read the whole story
The best hour to send out email has been named as between 8am and 9am on a working week morning, particularly a Tuesday or … Read the whole story
Consumer robots are coming. Millions of them. A new forecast says 16 million consumer robots will be shipped globally this year, growing to 48 … Read the whole story
What are analysts expecting from Twitter when it reports fourth-quarter earnings on Thursday? Not much. "Twitter is losing traction fast," Debra Aho Williamson, principal … Read the whole story
2017 will be the year more brands switch campaign metrics to better understand how their efforts are driving sales and impacting their business. Analytics … Read the whole story