London Blog
by Sean Hargrave, Staff Writer
Just in case you've ever been taken in by a digital guru at a conference, tv is far from dead. The last figures show it gets 94% of video ad … Read the whole story
by Laurie Sullivan
Amazon reports that based on early tests, the video ad and placement performs best in the first five seconds of play, with the optimal … Read the whole story
by Tanya Gazdik
The "Love is GREAT" campaign will incorporate native content stories, videos, cross-platform banners and promotional units, as well as social syndication. Read the whole story
by Steve McClellan
The new unit, called Havas Health & You, unites some 4,000 Havas staffers in various B2B and consumer-focused health practices around the world. Havas … Read the whole story
by Chase Martin
Agencies see value in augmented reality advertising, while clients appear to be leaning toward virtual reality. Overall, there seems to be general interest in … Read the whole story