Guidelines for influencer marketing have been refined and repeated, which speaks volumes about how some vloggers are all about sneaky sales and not representing products in a responsible way. Read the whole story
eBay is preparing to introduce a variety of product pages and ad units to help brands drive sales across the marketplace, with a team … Read the whole story
Microsoft's Playable Ads mobile ad unit, previewed last week, lets mobile users interact with ads and apps without the need to leave the application … Read the whole story
Professionals across industries recognize the need for digital transformation, but gaps in organizational and technical infrastructure make it difficult for businesses to adequately address … Read the whole story
Mobile, sitting at the intersection of platforms, ecosystems and applications, gives the industry a unique focus on vertical versus horizontal video, Android versus iOS, … Read the whole story