London Blog
by Sean Hargrave, Staff Writer
The research is in -- and only around a quarter of Snapchat's users have viewed an ad on the platform. Will that be enough to make the channel profitable? Read the whole story
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by Laurie Sullivan
Two iconic brands will merge to form a new company within Verizon that it plans to call Oath. Tim Armstrong confirmed the new name … Read the whole story
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by Gavin O'Malley
"This will make it easier for businesses to tailor their responses and interactions with customers, based on location," a company spokeswoman said. For Twitter, … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Far too many email campaigns fall flat because they forget one very simple part of any sales message -- how to put together a … Read the whole story
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by Tobi Elkin
Videology released the latest installment of its Knowledge Lab educational series on video header bidding. It notes header bidding, in this case, is a … Read the whole story