It's too easy to blame an agency, so Keith Weed, Unilever CMO, reminds brands they have responsibilities too. Read the whole story
A new AdWords beta that allows marketers to use fast-loading AMP pages as the landing pages for search ads, and the other change involves … Read the whole story
The new "custom" offering makes it possible for users to share geo-fenced stories with select friends. For example, people can use the new feature … Read the whole story
A growing number of platforms and publishers are responding with an ultimatum: disable the ad blocker or be denied access to desired content. Such … Read the whole story