London Blog
by Sean Hargrave, Staff Writer
Yet more research shows marketers love influencers -- but still have no idea how they should measure their value. Read the whole story
by Joe Mandese
The percentage of ad buyers who buy radio and digital audio advertising via programmatic technology will nearly triple in the next 12 months, according … Read the whole story
by Laurie Sullivan
Alphabet, Google's parent company, will form a new holding company intended to finalize the evolution of its reorganization as its subsidiaries move further away … Read the whole story