Or will NBCUniversal snap the entertainment giant away from Fox to spoil their trip to the movies? Read the whole story
The global network is unifying under The Ogilvy Group umbrella brand and sub-brands are being eliminated. It's the latest major step by a WPP … Read the whole story
Now members of Facebook's Audience Network can bid into auctions for publishers that manage app monetization in house. With header bidding, publishers can conduct … Read the whole story
With the Cannes Lions International Festival of Creativity coming up, Boulder-based creative agency WorkInProgress hopes Russia can help them win an "undeserved" title, too. Read the whole story
Is advertising going to take a step backwards? I ask this question because I find the current state of advertising to be fascinating. Let … Read the whole story