Any ad-supported site driven by content, rather than e-commerce, must be concerned as CTRs drop 39%. Read the whole story
Mark Read, the holding company's new CEO, said Tuesday the firm expects to complete the review by year's end, with a plan for driving … Read the whole story
Google began restricting third-party tech support service ads worldwide and plans to introduce a verification system in the coming months, but some believe the … Read the whole story
Martin Sorrell continues to grab headlines about WPP five months after his departure from the company. Read the whole story
To research the autonomous vehicle-pedestrian connection, Jaguar Land Rover has outfitted a pair of "virtual eyes" to intelligent moving pods to learn how humans … Read the whole story
Themed Black Friday emails pulled flat open rate rates last year, but conversions rose. Here are new findings from Yes Lifecycle Marketing and Omnisend. Read the whole story