If you want a campaign to resonate longer, include a character or two. Simple! Read the whole story
App developers accessing Gmail data have until Feb. 15 to submit application reviews, Google announces in a post. Read the whole story
R/GA has appointed Rob Campbell to the role of executive strategy director for the Europe, Middle East and Africa region. He will work from … Read the whole story
The joint vision centers on how companies compete on experiences rather than price and product. Adobe announced integrations on Tuesday that bring analytics and … Read the whole story
There's never been a more pivotal time to clearly communicate how audience and brand can benefit, and create a more explicitly stated value exchange. Read the whole story