MAD London
Wednesday, December 5, 2018
  • Done Deal: Sorrell's S4 Buys MightyHive

    The acquisition of programmatic firm MightyHive is the second major purchase for Sorrell's S4. In July, the company acquired digital production agency MediaMonks for ... Read the whole story

  • Google AdSense Reminds Publishers To Avoid Dangerous Content

    Publishers may get blocked if they aren't careful about what appears on their websites, such as unmoderated comments from users. Read the whole story

  • Samsung Will Partner With AT&T On New 5G Phone

    The announcement comes one day after Verizon said it would market a 5G phone in the first half of 2019, also with Samsung. Read the whole story

  • How Blockchain Can Improve Trust in Mobile Advertising

    Timing is uncertain and leveraging blockchain in ad tech has been difficult for a number of reasons. But with growing concerns around fraud, data ... Read the whole story