Spoiler alert -- it's the big guy. Asking for data but not using it is the most heinous digital marketing crime. Read the whole story
The percentage of brands consumers say they could care less about has grown to 77% worldwide -- the highest level in more than a … Read the whole story
Headsets enabling viewers to experience 3D content in films, games and documentaries will be available for rent during flights. Read the whole story
Based on the addition of WARC's 2019 ad industry forecast today, "Research Intelligencer" has updated its industry compilation and the result remains essentially unchanged. … Read the whole story
The Trade Desk late Thursday reported marketers spent more than $2.35 billion on its platform in 2018 -- resulting in $477 million in revenue … Read the whole story