Linear tv ads have been seen by a fifth fewer millennials so far this year. Netflix and chill, anyone? Read the whole story
'BuzzFeed' is prepping for the future with a multi-pronged approach. It is also exploring new ways to work with advertisers across its original series … Read the whole story
Spending on artificial intelligence globally is forecast to reach $35.8 billion this year, an increase of 44% from last year, according to the International … Read the whole story
GroupM's MediaCom unit, thanks to a boost from its Tel Aviv office, was the most award-winning agency network in terms of the major media-related … Read the whole story
Two industry veterans from WPP's search agency GroupM Next have formed a new agency aimed at supporting brand strategies, digital services and forging partnerships. Read the whole story