London Blog
by Sean Hargrave, Staff Writer
"Love Island" is upon us, but young women trust talent and authority over wannabe stars cashing in as influencers. Read the whole story
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by Ray Schultz
The all-stock transaction will expand Salesforce's analytics capabilities while boosting its revenue, the company says. Read the whole story
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by Ray Schultz
The email attacks deliver an exploit believed to have been fixed in 2017. Microsoft has seen increased activity in recent weeks. Read the whole story
by Melynda Fuller
While Google brought in an estimated $4.7 billion, the entirety of the U.S. news industry made $5.1 billion in digital advertising last year. Read the whole story
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by Steve McClellan
That's according to a report from the CMO Council and Worldwide Partners that surveyed 350 marketing leaders. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
The study shows over 60% of brands measure creative. But based on what? Are they really tracking response? Read the whole story