London Blog
Spots are failing because they focus on issues rather than the fun of the game, Kantar suggests. Read the whole story
NBCU and Hulu ad executives predict the production costs will inevitably push the digital streamer to take on advertising. Read the whole story
Hackers working for Western intelligence agencies reportedly broke into Yandex, a Google competitor based in Russia, searching for information on how Yandex authenticates user … Read the whole story
- COMMENTARY
Brand power is awesome, yet most marketers focus on on the back end of the sales funnel - chasing a sale. Read the whole story
For the next 12 months, Fischer will work in collaboration with the Executive Committee, the governing body of the Ad Council's Board, and Ad … Read the whole story
COMMENTARYIt's taking some time, but it looks like 5G smartphones will be filling the pipeline within a few years. Read the whole story
