GroupM's figures are upbeat -- but print's share of UK ad spend has halved in just four years. Read the whole story
Despite the political and economic uncertainty facing the U.K. in 2019, the media industry has "held strong," according to GroupM Business Intelligence Global President … Read the whole story
Wavemaker is shifting Anna Hickey from Chief Operating Officer at Wavemaker UK to serve as president, global clients as part of the agency's global … Read the whole story
Paid and organic search traffic accounted for 42.4% of all ecommerce visits on Black Friday, with smartphones accounting for 60%, according to Adobe Analytics … Read the whole story
Despite the emergence of a Golden Age of data and ad tech, the ad industry still has fundamentally valued media either on an "opportunity-to-see" … Read the whole story
The least desired communication option is the phone, Episerver reports. Read the whole story