London Blog
by Sean Hargrave, Staff Writer
Digital may mean everything to many agencies, but the IPA reminds that it's only half of an adult's media consumption. Read the whole story
by Laurie Sullivan
Google parent Alphabet reported its Q4 2019 earnings Monday, and the big news is some long hoped-for financial results based on its video business, … Read the whole story
by Karlene Lukovitz
Paid subs represent just 1% of YouTube's 2 billion overall monthly users, but parent Alphabet says it's making a "sizable" investment in growing consumer … Read the whole story
by Joe Mandese
Jerry Buhlmann, the long-time Aegis Media executive who presided over its sale to Japanese advertising conglomerate Dentsu for $5 billion in 2013, has resurfaced … Read the whole story
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by Laurie Sullivan
TikTok has emerged as one of the top platforms for advertising ROI, joining leaders such as Google and Facebook, per the Singular ROI Index. … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The AI technology allows the tracking of coffee making in the stores with the AI-enabled machines, which also can monitor themselves for potential maintenance … Read the whole story