MAD London
Thursday, February 13, 2020
  • Kantar Names Non-Executive Chairman As Search For CEO Continues

    Adam Crozier, the former CEO of the UK's television network ITV, who earlier led ad agency Saatchi & Saatchi, has been appointed to the ... Read the whole story

  • App Install Ad Spending Reaches $76.2B, Poised To Jump Further

    On Thursday, AppsFlyer published its Global App Install Ad Spend report. "Struggles include retention and uninstalls, so getting users to repeatedly use their apps ... Read the whole story

  • Roku Gets Analysts' Nod Over Netflix, As It Faces Off With Big Media Companies

    Two Needham analysts give Netflix an "underperform" rating, while projecting Roku as the "winning aggregator" in the domestic streaming wars. Meanwhile, Roku is flexing ... Read the whole story

  • Consumers Reaching Digital 'Breaking Point'

    Almost all consumers are annoyed by the communications they receive from businesses -- a sign that the constant barrage of messages is overdone. Read the whole story