Drive Time
MotorTrend and Autotrader are two of the many that annually provide lists of best cars, trucks and SUVs. Read the whole story
"Ram is clearly shooting for leadership in the marketplace in terms of sales and in critical acclaim," Autotrader's Michelle Krebs tells "Marketing Daily." Read the whole story
The race was captured in a 2-minute and 18-second video created by Sweatpants Media. Read the whole story
Valvoline is partnering with O'Reilly Auto Parts to expand reach to retail consumers through advertising, digital, social and pre-game activations. Read the whole story
The automaker also was recognized by Kelley Blue Book as the Best Value Brand and Most Refined Brand. Read the whole story
- COMMENTARY
You may be surprised to learn that millennials account for 35% of those looking to purchase a vehicle this year. Read the whole story
Company attempts to link new car smell with purchasing auto insurance through a scented print ad. Read the whole story
- COMMENTARY
What are legacy car rental players doing to stay relevant, and what can they teach us? Read the whole story
It's no secret this segment of the population is fast-growing and increasingly coveted by brands ranging from Target to McDonald's to L'Oreal. Read the whole story
