Marketing Automotive Weekly
Monday, November 9, 2020
  • Nissan Extends Partnership With Actress Brie Larson

    "We are looking at possible directing opportunities with her," Nissan's Allyson Witherspoon tells "Marketing Daily." Read the whole story

  • Toyota Marketing VP To Retire, No Replacement Named

    Laukes is responsible for all Toyota division market planning, advertising, merchandising, sales promotion, incentives, NASCAR and motorsports, and all social and digital media. Read the whole story

  • Porsche Partners With Puma For Youth-Targeted Initiative

    Porsche and Puma are giving consumers 2.7 seconds to buy sneakers in the "World's Fastest Sneaker Release" during a pre-sale Nov. 16. Read the whole story

  • Volvo Enlists Pinterest For Style Quiz, Vehicle Search

    Volvo hopes to share the product with other markets outside of the United States, says Pinterest's John Gray. Read the whole story

  • Toyota, Ford, Chevrolet Tops In Automotive TV Spending

    TV looked significantly different in October from both a programming and advertising standpoint, according to Read the whole story

  • My Way-Too-Early Predictions For 2021

    The retail business is going to be the extension of a digital-centric customer experience rather than the other way around. Read the whole story