The Volkswagen Golf GTI and the Honda Civic Si should appeal to those interested in an analog driving experience. Read the whole story
Coker has been at the automaker for more than 11 years, most recently as director of experiential marketing. Read the whole story
"We chose print because it felt appropriate for the weight of the message," Mini's Rah Mahtani tells "Marketing Daily." Read the whole story
Williams' duties include reviewing, prioritizing and implementing customer product feedback to ensure Rivian has "world-class reaction time." Read the whole story
In the film, the 2022 Lexus NX luxury crossover plays role in restoring order to the moon's orbit, which will help save the world. Read the whole story
Harman Kardon will host outdoor satellite shows from a custom pop-up stage built from a 1999 Subaru Sambar. Read the whole story
A wide selection of inventory, including non-GM makes and models, will be offered starting in the spring. Read the whole story
The effort includes five TV spots. Social will feature forthcoming TikTok collaboration. Read the whole story
The integrated multicultural/total market campaign runs across digital and social with contributions from agencies Saatchi & Saatchi, Conill and Intertrend. Read the whole story