"We're excited that the game of golf continues to diversify and appeal to the next generation," Mercedes-Benz CMO Melody Lee tells "Marketing Daily." Read the whole story

The campaign is more about reinforcing that Ford is a brand all consumers can rely on rather than selling cars, says Ford's Phil O'Connor. Read the whole story

More consumers will have the chance to enjoy a fine dining experience in the all-electric Cadillac at some of the buzziest restaurants around. Read the whole story

Brands looking to promote their products as American-made are confronting FTC standards requiring that such products must be "all or virtually all" manufactured in … Read the whole story

The automaker said it is "currently reviewing all marketing and sales spending." Read the whole story

According to the agency it will "work with CarMax to bring to life the company's innovative customer-centric offerings, refresh the brand, and connect with … Read the whole story