CPG Insider
by Sarah Mahoney, Staff Writer
Walmart, Conagra, and General Mills face high exposure. But for food stamp users, the losses may be life-threatening. Read the whole story
by Teresa Buyikian
The frozen treat is based on the Spaghett cocktail, which combines High Life, an aperitif and lemon. Read the whole story
by Sarah Mahoney
With a $2 million smile and a new campaign, the Kenvue brand wants you to "wash your mouth" -- not just freshen your breath. Read the whole story
by Teresa Buyikian
Madix stars in Suntory's social and online promotion for the launch of its variety pack. Read the whole story
by Fern Siegel
The hand is now a silent spokescharacter. Read the whole story
by Les Luchter
Campaign message: "You can depend on the Arm & Hammer brand to roll up its sleeves mess after mess, and stretch your dollars further." Read the whole story
by Sarah Mahoney
Cheeky campaign targets midsummer garden slump -- and maximum irreverence Read the whole story
by Barbie Romero
Stacie Hajduk, Chief Marketing Officer, GOODLES, shares her take on using bold new tactics to outweird the competition, building social buzz, and the online … Read the whole story