D2C Insider
Established brands -- especially luxury ones -- no longer shy away from ideas that could potentially cannibalize sales of new clothing. Read the whole story
The company is kicking off "I Never Expected," an ambitious 20-episode video series that Alba calls "an unconventional love letter to mamas." Read the whole story
Report from Coresight Research finds 36.8% of U.S. shoppers bought groceries online at least occasionally in 2018, up from 23.1% in the prior year. Read the whole story
"Our campaign speaks to our core audience who we call 'Urban Doers,'" Getaround's Allison Van Houten tells "Marketing Daily." Read the whole story
- COMMENTARY
For one, they'll have access to first-party shopper data, providing valuable insights into what what other products may be of interest to consumers. Read the whole story
Of the millennial consumers surveyed, 74% will spend $50 in-store and 54% will spend it online, First Insight reports. Read the whole story
Free delivery is now the top driver of online ordering, MetaPack reports. Read the whole story
- COMMENTARY
Brands with clean lists and few complaints are much more likely to get their emails delivered, Return Path reports. Read the whole story
- COMMENTARY
The DataGrail study shows most firms think they're almost ready. But some are not even compliant with GDPR. Read the whole story
- COMMENTARY
For example: "What is our winning aspiration?" Read the whole story
