D2C Insider
The campaign stars a handful of glorious nonconformists hot-tubbing in the back of a pickup truck, happily toting a standard poodle, etc. Read the whole story
Breaches occur every 12 working hours, and work-at-home employees are compounding the problem, Egress reports. Read the whole story
But the number is even lower in the UK. Gmail is the most cited in searches, NordLocker reports. Read the whole story
Word of mouth is first, and online ads come in second, Bluecore reports. Celebrities are way down on the list. Read the whole story
COMMENTARYTrust is everything in financial services, and in insurance especially longevity matters. And yet many legacy brands have launched D2C spin-offs like MassMutual's Haven … Read the whole story
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According to eMarketer, the top five markets are expected to reach $3.9 trillion across retail ecommerce by the end of 2020. Read the whole story
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Most B2B marketers are using multiple channels, and those that do see better results, PFL and Demand Metric report. Read the whole story
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Promotional email response rose by 29.37% YoY, but transactional opens and conversions jumped even more, Omnisend reports. Read the whole story
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The COVID-19 pandemic has led to email budget cuts in 40% of companies, and to increases in 11%, Litmus reports. Read the whole story
