D2C Insider
Privacy concerns are growing, which is probably part of the reason interest is cooling. Read the whole story
Many respondents in one study say they intend to shop earlier, with 67% planning to start before Thanksgiving. Read the whole story
COMMENTARYCompany founder Sarah Ribner explains why recycled plastic is better than glass or paper for packaging. Read the whole story
The most mature companies are adding SMS and other channels to email and phone, Zendesk reports. Read the whole story
Most older consumers plan to participate, an increase over last year, Allocadia reports. Read the whole story
The "No is our Whoa" campaign was developed with agency Curiosity, led by women with a team consisting of 30% BIPOC. Read the whole story
- COMMENTARY
Only four retailers included holiday messaging, and most sent generic blasts, SmarterHQ reports. Read the whole story
G9 Direct lets direct-response advertisers buy social-media ads from the accounts of Group Nine's brands, mainly on Facebook and Instagram. Read the whole story
- COMMENTARY
Two-thirds of consumers plan to do all their holiday shopping online, but 83% want an emotional connection with firms before they buy, Iterable says. Read the whole story
