Will it be Amazon or Apple, Nike or Disney? Looks like Peloton may soon ride into a new owner's arms. Read the whole story
In a week with tech companies posting dismal financial results, Amazon's fourth-quarter results gave observers plenty to cheer about. Read the whole story
Themed "Chatty Pets," Chewy's new campaign features a cat, some dogs and a pair of bunnies hoping to master impulse control. Read the whole story
Brand response TV focuses "on brands and their quality in a premium, broadcast-quality production style vs. the traditional DRTV 'infomercial' style." Read the whole story
William Shatner has been the face of of travel deals as the Priceline Negotiator for 23 years. Read the whole story
Email marketers must cope with shifting consumer demands and even shopper identities, judging by a new study from Atlantic Brand Partners. Read the whole story
Gen Z consumers are more likely to shop by smartphone, and get their information from YouTube. But almost half like to shop in-store, CM … Read the whole story