D2C Insider
Already established as a birth-control provider, company is adding dermatologists to its care team and prescription and OTC skin-care products. Read the whole story
Campaign "Free the Trees" takes aim against deforestation as part of the brand's efforts to save 22,000 trees in 2022. Read the whole story
With "edgy double entendre," brand aims to appeal to environmentally conscious millennnials, Gen Z-ers who care about California soil where Dirty Minded's grapes grow. Read the whole story
COMMENTARYWhat do you do when performance CPMs balloon from $2 to $6? One of the largest manufacturers of licensed entertainment icons like Batman and … Read the whole story
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Two-thirds of email marketers say their strategies have been impacted by MPP and GDPR. HubSpot reports on how they are adapting. Read the whole story
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Brands spent more on paid sources in 2021, but earned/unpaid still drives almost all traffic for some industries, Contentsquare reports. Read the whole story
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Fabletics is out front in email personalization, with Sephora right behind it, Sailthru reports. Here are the top 25 brands. Read the whole story
