Marketing D2C Weekly
Tuesday, July 5, 2022
  • H-E-B Beats Amazon In Online Grocery Sales

    H-E-B's strength shows that regional retailers can do a great deal to differentiate themselves online, building simple and easy-to-use tools for online shoppers, says … Read the whole story

  • Lindsay Lohan Is 'Unexpected' Star Of Allbirds Campaign For Eco-Friendly Running Shoe

    Lohan says she has never been a runner, so the choice was unexpected, and adds that the eco-friendly shoes are made with natural material, … Read the whole story

  • Beyond Performance - Next-Gen Brand Building

    The all digital wireless carrier, Visible, developed a top to bottom approach for market infiltration via data and market research. The challenger brand's head … Read the whole story

  • Finicky ROI: Email Is Not The Top Channel For SMBs

    Email is tied for second with content marketing as the leading ROI producer, with social in first place, Pipedrive reports. Read the whole story

  • Data Detour: Lack Of Teamwork Impairs Both Access And Marketing At Most Firms

    Almost all companies want to make better use of existing data -- but struggle to share it across departments, Forrester and Amperity report. Read the whole story