Marketing D2C Weekly
Monday, July 18, 2022
  • Apple, Amazon Most Innovative Brands

    Other high-performing consumer goods are unexpected, and not nearly as trendy -- including 65-year-old Dove (No. 2) and Procter & Gamble's Febreze (No. 4). Read the whole story

  • Amid Prime Day Buzz, Amazon Launches Comic BTS Ads

    "I know kids are expensive as *@#$," says actress Kathryn Hahn. "So this year, I'm just going to spend less on them." Read the whole story

  • Video Vagaries: Brands Face Barriers To Production And Updating

    Email is the top channel, followed closely by social, SundaySky reports. Read the whole story

  • What Community-Owned Models Will Look Like, How Your Business Can Prepare

    If you're looking for an example, companies like Bored Ape Yacht Club, Goblintown and ZenAcademy are already ahead of the curve with strong communities, … Read the whole story

  • Open Door B2B: Brands Should Reduce Gated Content, Study Says

    Few buying team members fill out forms. The trick is to focus on anonymous researchers and their intent signals, 6sense says. Read the whole story