New research shows retail websites and online marketplaces still outperform direct-selling brands. Read the whole story
A diversity expert explains how -- and why -- brands let Asian stereotypes slip through the cracks. Read the whole story
The company reportedly charged small advertiser up to $300,000 for misdirected ads. Read the whole story
After two months in operation, Eli Lilly's launch into D2C sales with LillyDirect has been "surprisingly successful," said chairman/CEO David Ricks. Read the whole story
While the beauty retailer's fourth-quarter results beat forecasts, the company offered a more subdued outlook for the coming year. Read the whole story
D2C still accounts for 90% of sales of the high-end in-home coffee machines, whose typical customer is a "pod graduate." Read the whole story
The highlight of the campaign is the basketball-inspired "March Madness" spot, showing a team working together in Canva Docs. Read the whole story
A majority of U.S. registered voters support the legislative ban, including 37% who "strongly" support it. Read the whole story
Conversely, 48% of Gen Z and Millennials feel pressure to stream current TV shows to stay abreast of pop culture. Read the whole story