Marketing Daily
Thursday, September 28, 2006
  • Lowe's And Home Depot Scramble To Stave Off Housing Slump

    Lowe's is adding more "do-it-for-me" installation segments and advertising moderately priced appliances, while Home Depot tests gas stations designed to attract more contractors. Read the whole story

  • Pontiac's Music Tie-Ins Pull In Younger Drivers

    Efforts such as the Pontiac Garage concert series helped the automaker lower the median age of its buyer by 13 years. It's all part … Read the whole story

  • Carvel And Cinnabon Unite In A New Flavor

    Focus Brands announced a co-branded ice cream variation that marries Carvel's vanilla ice cream with elements of Cinnabon's cinnamon rolls. It's the first co-branded … Read the whole story

  • T-Mobile Expands Network, Plans Ad Shift

    T-Mobile USA will expand its services, introduce a new handset, and drop spokesperson Catherine Zeta-Jones, as it capitalizes on the new capacity won in … Read the whole story