Marketing Daily
Wednesday, January 10, 2007
  • Apple's New Phone Could Be Category Killer, Spur Ads

    The rumors were true. Steve Jobs did unveil the much-anticipated Apple iPhone at the Macworld Conference and Expo in San Francisco yesterday. It is ... Read the whole story

  • Letter From Las Vegas

    Our correspondent weighs in on the latest from the floor at the Consumer Electronics Show. Was that Rupert Murdoch sitting in on Bob Iger's ... Read the whole story

  • Procter & Gamble Goes Provocative For Old Spice

    [HBA] Old Spice men of decades past weigh in on boating, sports and women in a new campaign positioning the brand for guys in ... Read the whole story

  • Port Authority Pulls Plug On Geico's GW Bridge Deal

    [Financial Services] Responding to apparent political pressure, the Port Authority of New York and New Jersey has rescinded its deal with Geico and the ... Read the whole story

  • BofA Tests Reduced-Fee Mortgage In Washington

    [Financial Services] Bank of America is testing a reduced-fee mortgage program in Washington to see if it can get more of its existing bank ... Read the whole story