Marketing Daily
Friday, July 20, 2007
  • Land Rover Inks Deal With Virgin America

    [Automotive] The Ford unit will sponsor Virgin America's in-flight entertainment system, Red, and will pitch its vehicles and dealer network to Virgin America passengers … Read the whole story

  • Wal-Mart Adds Customer Reviews To Web Site

    [Retail] "This is kind of a no-brainer for Wal-Mart," says Vikram Sehgal, research director at Jupiter Research. About 52% of those in Jupiter's survey … Read the whole story

  • Samsung Backs Airport Charging Stations

    [Telecommunications] At Los Angeles International Airport, officials gave Samsung Telecommunications America space to display its latest cellular phones for travelers to ogle while waiting … Read the whole story

  • Hershey Posts Meltdown, Announces Starbucks Deal

    [Food] Second-quarter profit was down by 96%, but Hershey plans to significantly increase ad spend in the second half of the year as it … Read the whole story

  • Corelle Launches Next Iteration Of Print Ads

    [Packaged Goods] The new ads, from Cramer-Krasselt, carry the tagline "Beautiful under the harshest conditions," and tout the dishes as both break-resistant and fashionable. … Read the whole story

  • Mobile Marketing Group Updates Best Practices

    [Technology] Companies are ready to invest more than just time to build standards and best practices. Worldwide spending on mobile ads could reach $13.9 … Read the whole story