Marketing Daily
Thursday, November 1, 2007
  • New Nintendo CMO Getting Down To Hard Work Of Games

    [Technology] Nintendo's commitment to prove that video games have a broad appeal Cammie Dunaway to take on the video game market. "I've seen the … Read the whole story

  • Hanesbrands, Disney Ink 10-Year Co-Branding Deal

    [Packaged Goods] A spokesperson for Hanesbrands says one of the benefits of the deal, for both companies, is the boost in incremental revenue from … Read the whole story

  • Laundry Products To Make Tiny Gains In Coming Years

    [Research] Packaged Facts says that because telecommuting is flourishing, "laundry care marketers may want to think about stressing the benefits of personal care as … Read the whole story

  • IntelliChoice Ranks Certified Pre-Owned Programs

    [Automotive] "What CPO does for automakers and dealers is become a real third channel," says the editor. "It helps dealers because when things get … Read the whole story

  • Cinnabon Gets Chuckle Out Of Colbert's 'Branded Killings'

    [Food] The comedian poked fun at rival John McCain's promise to a gun manufacturer that he'd shoot Bin Laden with "one of your products." … Read the whole story

  • FTC To Hear From Those For, Against 'Do Not Track' List

    [Industry] Some groups are calling for more protection of consumer privacy online, arguing that advertisers are increasingly using tracking technology to target online ads. … Read the whole story