Marketing Daily
Friday, January 4, 2008
  • Toyota Passes Ford In Drive To Become No. 2 In U.S.

    [Automotive] In a rocky year of credit crisis, gasoline prices and investors rolling the dice, Toyota has become the No. 2 automaker in the … Read the whole story

  • Dell, Lenovo Introduce New Computers

    [Electronics] With the 2008 Consumer Electronics Show in Las Vegas just days away (Kevin Costner will be there! And Yoko Ono!), computer marketers are … Read the whole story

  • Monroe Struts Its Stuff In Squirrelly New Campaign

    [Automotive] The campaign is "in its infancy," says Ric Alameddine, VP/marketing and product development for Monroe, Mich.-based Monroe. "We've just opened the book on … Read the whole story

  • Super Bowl: Nice And Cheesy Does It For Salesgenie

    [Strategy] Lending credibility to the old saw that the only bad publicity is no publicity, the commercial--one of the few Bowl commercials to include … Read the whole story

  • Samsung, Reactrix To Showcase Ad Platform At CES

    [Electronics] As consumers approach the advertisement on the monitor, their position and gestures are instantly recognized. Say the display included a soccer field with … Read the whole story

  • General Motors Turns Its Attention To 'Next' New Thing

    [Automotive] Scot Keller, head of GM brand communications, says the new site won't replace GM's two-year-old blogs like GMFastLane. The new effort is less … Read the whole story