[Retail] "Retailers and restaurants that benefit from the St. Patrick's Day holiday are up against a double whammy of an early Easter and the … Read the whole story

Today, research in the area of social networks is considered leading-edge, but in the very near future, it will become required research for many … Read the whole story

[Food] The centerpiece is a 30-second spot showing six-time Olympic gold medalist Michael Phelps, who is training for the Beijing Olympics this summer, preparing … Read the whole story

[Packaged Goods] The pop artist and superstar originally appeared in the first Sunsilk "Life Can't Wait" campaign alongside Marilyn Monroe and Shakira, but she … Read the whole story

[Automotive] The deal with the NHL gives the company's U.S. and Canadian arms rights to the league trademarks, and on- and off-season promotional opportunities … Read the whole story

[Beverages] While the idiomatic, nonsensical language of the campaign may not resonate with non-Mexican Spanish speakers, but, says the brand director, "We know our … Read the whole story

[Automotive] When Mercedes-Benz USA signed on as the title sponsor of IMG's New York, Los Angeles and Miami fashion weeks, it was the first … Read the whole story