Top of The News
by Tanya Gazdik
Conservatives, half tongue-in-cheek, "are boasting that the preeminent fast-casual Italian chain is more vigilant about fraud than Democrats," says "Fast Company." Read the whole story
WORLD CUP
by Sarah Mahoney
Forget logo counts. A leading sponsorship researcher flags which World Cup brands actually made an impression. Read the whole story
PHARMA
by Les Luchter
Awareness campaign from Definium tells mental healthcare providers disregulated brain circuitry may contribute to chronic anxiety symptoms. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Notably, the Spanish-language broadcasts of FIFA World Cup generated a larger share of automaker impressions than English broadcasts. Read the whole story
RESTAURANTS
by Teresa Buyikian
Jet Tila, known for his frequent appearances on The Food Network, is bringing a limited-time Korean Street food menu to the 380-unit chain. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Rather than cutting back on kids' needs, parents are skipping other purchases, working overtime and borrowing more. Read the whole story
BEER
by Teresa Buyikian
In "If Carlsberg Did Football Ads" OOH, the brand turned billboards into goal posters: actual physical goals that inspire spontaneous street football games. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Someone on your team needs to own the question of what AI platforms are saying about you, not just whether they are saying anything … Read the whole story
by Wendy Davis
"Meta might prefer that Section 230 grant it sweeping immunity, but that is not the law," the Consumer Federation of America argues in new … Read the whole story
by Rob Williams
If advertisers are spending $170 billion on media, maybe "copy-paste" shouldn't be the creative strategy. Read the whole story