Marketing Daily
Thursday, July 10, 2008
  • Skechers Pins Turnaround On American Idols' Cook

    [Fashion] Skechers USA on Wednesday unveiled its new celebrity spokesperson: David Cook of American Idol fame. The sneaker company is hoping the vocalist can … Read the whole story

  • Top 10 Least Expensive Vehicles To Own

    1 Chevrolet Aveo 2 Hyundai Accent 3 Honda Fit 4 Toyota Yaris 5 Honda Civic 6 Nissan Versa 7 Mazda Mazda3 8 Kia Rio … Read the whole story

  • Virgin Money Unveils 'Lender Blender' To Help Struggling Students

    [Financial Services] Virgin Money USA is trying to make life a little easier for parents with children entering college with its Lender Blender, an … Read the whole story

  • Budget-Challenged Vacationers Going Online For Bargains

    [Tourism] With gas prices going through the roof, vacationers are trying to save money any way they can. According to a recent poll, going … Read the whole story

  • Unilever Goes 'Understated' With Interactive Films

    [Health and Beauty Aids] Unilever this week began running short comedic films on interactive TV with the tag line "Make an Understatement." The marketer … Read the whole story

  • Struggling Coldwater Cuts Ads To Focus On Clothes

    [Retail] As women's apparel takes an unusually large hit in the economic downturn, retailer Coldwater Creek is pouring money not into advertising, but its … Read the whole story