Marketing Daily
Thursday, January 15, 2009
  • Mobile-Shopping Usage To Double Next Year

    "Going forward, retailers should encourage smartphone users to adopt retailer-generated mobile apps," says a study from ForeSee, "not only to ask about a product … Read the whole story

  • The View From Your Window

    Share your view with us by clicking here. Read the whole story

  • Looking Outside The (Search) Box

    In the current economic climate, we all have a craving for comfort foods. And in digital marketing, AdWords is everyone's favorite comfort food. But … Read the whole story

  • DMA: 'We Are All Direct Marketers Now'

    Five and ten years from now, customers will be in control, measurable and accountable marketing will increase, traditional direct marketing (mail, catalogs) will decrease … Read the whole story

  • Dunkin', Krispy Kreme In Inauguration Promo Duel

    In Washington, D.C. and other selected markets, customers who buy a medium hot coffee or hot chocolate at participating Dunkin' Donuts stores can purchase … Read the whole story

  • Chrysler's LaSorda Fires Back At Rumormongers

    He said that the company will not sell any of Chrysler's brands, is not in negotiations to sell domestic plants making current models (but … Read the whole story

  • Microsoft, Best Buy Launch 'Game Smart' Campaign

    Microsoft also has launched a search for parents and teens to become Get Game Smart ambassadors, charged with educating their peers about responsible gaming … Read the whole story

  • Quiznos Launches Lower-Priced Menu

    A new campaign, which will air nationally for several weeks, drives home the point that the same quality sandwiches for which the chain is … Read the whole story