Marketing Daily
Thursday, April 16, 2009
  • Lowe's: People Love Their DIY Moments

    One study finds that among the growth spots are increasing demand for green improvements, upgrades to the nation's aging rental stock, and the expanding … Read the whole story

  • Top 20 Cars, Social Media-Wise

    1 Ford11 Jeep 2 Lincoln12 Nissan 3 GM13 Cadillac 4 Honda14 Audi 5 BMW15 Porsche 6 Mercedes    16 Kia 7 Dodge17 Subaru 8 Ferrari18 … Read the whole story

  • Make Your Discounting Cost Less

    It's especially tempting to discount heavily now, but rethinking how you discount can limit profit erosion and improve offer conversion. Read the whole story

  • Domino Launches Carbon-Neutral Sugar Line

    A TV commercial is running in 10 major Florida markets and is posted on the line's microsite. Print ads are in Florida and Georgia … Read the whole story

  • Ford Tops 'Social Media Index' In Q1

    As part of its plan to promote Fiesta, Ford tapped 100 social-media mavens with 1,000 or more fans on sites like Facebook, Twitter and … Read the whole story

  • AT&T Joins Rivals In Offer GSP Family Plan

    The company will initially promote the service through its att.com Web site, primarily while promoting other products and services, according to a company representative. … Read the whole story

  • Dutch Boy Intros Paint That Removes Odors

    The TV spot for Refresh, which will run on prime time targeting 25- to-54-year-olds, has a couple visiting a home that smells of pets. … Read the whole story