Marketing Daily
Wednesday, August 19, 2009
  • Unilever, Kroger Step Up E-Coupon Efforts

    "We are working with a number of our customer partners to deliver digital coupons, to ensure that Unilever delivers coupons where consumers are looking … Read the whole story

  • Can Marketers Kick The Price Promo Habit?

    The wholesale wholesaling of retail is the marker of an engine running on empty. We're taking shopping out of the process. Read the whole story

  • Amica Mutual Ranks Highest Among Auto Insurers

    Lincoln, R.I.-based Amica Mutual ranks highest in customer satisfaction with auto insurance companies for a 10th consecutive year, followed by State Farm, Shelter, Auto-Owners, … Read the whole story

  • Do As I Say, Not As I Do

    Forget the hype, create great conversations instead. Create opportunities to present your message where it counts most. And make that commitment to making your … Read the whole story

  • Cruzan Rum Spotlights Authenticity

    The core elements of the creative for the out-of-home-focused campaign are the tagline, "The Legendary Rum of St. Croix," and photographs by Nadav Kander … Read the whole story

  • Cause Marketing Expected To Show Growth

    With consumers more empowered than ever to find and call out companies on how their business practices don't live up to their cause-marketing initiative, … Read the whole story