RETAIL"We are working with a number of our customer partners to deliver digital coupons, to ensure that Unilever delivers coupons where consumers are looking … Read the whole story
- COMMENTARY
The wholesale wholesaling of retail is the marker of an engine running on empty. We're taking shopping out of the process. Read the whole story
FINANCIAL SERVICESLincoln, R.I.-based Amica Mutual ranks highest in customer satisfaction with auto insurance companies for a 10th consecutive year, followed by State Farm, Shelter, Auto-Owners, … Read the whole story
- COMMENTARY
Forget the hype, create great conversations instead. Create opportunities to present your message where it counts most. And make that commitment to making your … Read the whole story
SPIRITSThe core elements of the creative for the out-of-home-focused campaign are the tagline, "The Legendary Rum of St. Croix," and photographs by Nadav Kander … Read the whole story
- RESEARCH
With consumers more empowered than ever to find and call out companies on how their business practices don't live up to their cause-marketing initiative, … Read the whole story
