Top of The News
by Tanya Gazdik
The video, set to David Bowie's "Golden Years," features the actress approaching Constantin Brancusi's bronze sculpture Danaide. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Dean Stoneley, global product marketing executive director, will serve as interim global chief marketing officer as Ford searches for a successor. Read the whole story
HEALTH CARE
by Les Luchter
J&J campaign empowers patients "with major depressive disorder to take the first step in moving beyond 'good enough'" by reaching out to doctors. Read the whole story
QSR
by Teresa Buyikian
Contestants must prepare a social-media post promoting the brand along with performing an "original, Wendy's-style commercial." Read the whole story
HOME IMPROVEMENT
by Sarah Mahoney
Actor Josh Lucas shows his face in the retailer's latest FIFA pitch. Read the whole story
SPIRITS
by Teresa Buyikian
One film shows actress playfully "rehearsing" her lines from a script, repeatedly reciting "berry season" with various different tones and emphasis. Read the whole story
CPG
by Sarah Mahoney
The Wienermobile race returns to Indianapolis, this time on live national television. Read the whole story
by Fern Siegel
The ad pays tribute to decades of dedication to performance. Read the whole story
BEHIND THE BRAND
by Barbie Romero
When Coca-Cola discontinued Honest Tea, the founder didn't walk away. He turned a viral LinkedIn post into a supply chain movement and launched Just … Read the whole story
COMMENTARY
by Peter Reitano
Marketing isn't a purchasing function; it's an investment function. Investors care about where capital can generate outsized returns. Read the whole story