Marketing Daily
Tuesday, January 5, 2010
  • MOBILE
    Optimize Mobile Experiences, Advises Compete
    by Aaron Baar

    Starting with the iPhone and now with the increase in Android handsets, smartphones have moved into the general consumer demographic. "Anyone who's selling offline … Read the whole story

  • Who Buys From In-Home Sales Reps?
    by

    Top 10 DMAs in which reside adults : 1 Houston, Texas 2 West Palm Beach/ Ft. Pierce, Fla. 3 Denver 4 Orlando/ Daytona Beach/ … Read the whole story

  • COMMENTARY
    9 Digital Marketing 'Un-Resolutions'
    by Judy Shapiro

    We all know about our New Year's resolutions. We make them with all good intentions, but we also know what usually happens is that … Read the whole story

  • AUTOMOTIVE
    Socially, Domestics Moved Down, Imports Up
    by Karl Greenberg

    "One of the things you will see [in 2010] is a lot more aggressive development of social-media presence on Facebook in local markets, which … Read the whole story

  • FOOD
    Atkins Beefs Up Marketing For 2010
    by Karlene Lukovitz

    The references to shakes, cereal and cardboard boxes are, of course, swipes at Slim-Fast, Special K and Nutrisystem -- and the visuals and copy … Read the whole story

  • RETAIL
    Target Takes Aim At Warehouse Clubs
    by Sarah Mahoney

    The company, which says the concept is a new interpretation of its "Expect More. Pay Less" positioning, will offer everything from paper towels and … Read the whole story

  • AUTOMOTIVE
    Chrysler Spot Meant To Reinforce Its Stability
    by Karl Greenberg

    Chrysler dealers told the Auburn Hills, Mich., automaker to speak up about the company's current status and its future -- including the fact that … Read the whole story

  • AIRLINES
    Warning: Frequent Flyer Miles Could Disappear
    by Tanya Gazdik

    More than 277 million frequent flyer members belong to an average of six or more airline loyalty programs with an accumulated 9.7+ trillion miles … Read the whole story