Marketing Daily
Thursday, January 7, 2010
  • At The CES: Waiting For The Other Shoe To Drop

    Regardless of what news might come out of Cupertino, Calif., Andrew Eisner, director of content for consumer electronics shopping site Retrevo.com, tells Marketing Daily … Read the whole story

  • Read the whole story

  • Who Shall Be First?

    I believe there must be one. One CMO who will step up and step forward. One who will ignore the fear and accept the … Read the whole story

  • Based On Perception, Toyota Leads The Pack

    The top 10 brands are Toyota, Ford, Honda, Chevrolet, Volvo, Mercedes-Benz, BMW, Cadillac, Subaru, and Lexus. The firm says the two brands that got … Read the whole story

  • Sam's Club Moves Into Private-Label Spirits

    While club member loyalty is a prime objective -- Sam's Club's has more than 47 million U.S. members -- membership is not required to … Read the whole story

  • Amazon's Big Kindle Takes On The World

    While the battle for e-readers has been heating up for some time, with impressive competition for Kindle coming from both Sony and Barnes & … Read the whole story

  • Carnival Cruise Sets Sail With New Effort

    The spots will run during the Winter Olympic Games, in which the company is the exclusive cruise line advertiser. Included are TV, radio, out-of-home, … Read the whole story

  • NBA Teams With Taco Bell In Fitness Effort

    The National Basketball Association and Taco Bell are running an online program called "Driving Better Choices," focusing on health and fitness, that touts Taco … Read the whole story