Famed electric guitar maker Fender is partnering with T-Mobile and HTC to market a new Fender co-branded myTouch 3G wireless handset. The new phone, … Read the whole story
Top 10 DMAs in which reside adults who usually see a movie during opening weekend, in the past year: 1 Harlingen/ Weslaco/ Brownsville/ McAllen, … Read the whole story
The queue of marketers pitching in money and products to help out in Haiti is getting a lot longer. And some companies that pitched … Read the whole story
The series is set at a Del Taco "just up the street" and hosted by an actor playing a Del Taco employee named Wes. … Read the whole story
"With an eye on managing inventory and maintaining lower price points, retailers did a tremendous job of planning for the holiday season," NRF Chief … Read the whole story
"When people understand how long we've been at this, and that it's everything we do, not just select products, there's a lot of trust … Read the whole story
Among the areas Gordon said the commission will revisit are advertising to kids, health claims for food and supplements, and privacy issues. And changes … Read the whole story
Coca-Cola gets some big-star media value for its on-air, branded content on "American Idol" -- a sparkling $12 million just from the show's initial … Read the whole story