Marketing Daily
Monday, March 29, 2010
  • Edmunds Sees Uptick In March Auto Sales

    Auto sales are continuing a march up from the vale of tears that was 2009. Prognosticators at market research and online shopping firm Edmunds.com … Read the whole story

  • Hellmann's, Best Foods Launch 'Real Food Project'

    As it happens, the mom-targeted initiative from the two Unilever North America mayo brands is debuting on the heels of the latest round of … Read the whole story

  • N.Y. Auto Show: Expect A Verdant Theme

    The focus on technology has taken some of the zing out of auto shows. "Past auto shows were about hot cars and new concepts … Read the whole story

  • GameStop Launches 'Zork' Online Promo

    Social and online gaming is a growing sector that lures both avid and novice gamers because of simple game play, their social nature and … Read the whole story

  • Report: Most Consumers Steadfastly Green

    New data from market researcher Mintel shows that 35% say they will still pay more for "environmentally friendly" products, despite changes in the economy. … Read the whole story

  • New Hanes Campaign Touts Its Eco-Friendliness

    The Winston-Salem, N.C.-based company has created a new consumer Web site which includes the 30-second TV spot, "Future Generations." The ad, which will begin … Read the whole story